Insights from Bokka: Marketing Strategy

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Articles Marketing strategy Lead conversion Lead nurturing

by Jimmy Diffee

Get More Leads and Sales from Home Builder Marketing

Does it ever feel like there are too many home builder marketing tactics to keep up with?  And which of them work best for your budget?

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Articles Marketing strategy Lead nurturing

by Chelsea Johnson

3 high-performing prospect emails you should be sending and why

In today's densely-saturated home builder marketing landscape, email still reigns as a primary way for construction companies to communicate with prospects. But do you ever struggle with knowing what types of emails you should be sending - and[...]

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Articles Marketing strategy

by Paul Gortzig

Do you really need MORE leads?

“More leads? Heck yeah, bring em on! You can never have too many leads, can you? That’s like having too much ice cream.” Well, I contend to you that you can have too many leads (and too much ice cream for that matter).

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Articles Marketing strategy Customer experience Marketing automation Personalization

by Charlie Stanard

Personalized Marketing For New Home Builders

Personalized marketing is becoming the new normal

In the last few years, the home builder marketing landscape has changed dramatically. Traditional methods of segmentation are no longer enough. Companies like Amazon and Lyft have made[...]

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Articles User Testing Marketing strategy Usability testing User research

by Aviva Johnson

Should You Be Doing A/B Testing on Your Homebuilder Website?

Maybe you’ve heard of A/B testing, or split testing, and it sounds like one of those things that

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Articles Marketing strategy Customer experience Personalization User research

by Rachel Conn

Using Mobile First Design to Improve Your Sales Center Experience

Once upon a time, cell phones were just phones, and home buyers were restricted to researching a purchase from a

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How to Prepare for Success in a Cooling Market: A New Home Sales Guide

How to Prepare for Success in a Cooling Market: A New Home Sales Guide

Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

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