Insights from Bokka: Online Sales Program

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Articles Lead conversion Online Sales Program

by Sara Lambert

How to Build an Online Sales Counselor Program That Really Works for New Construction Home Sales

Many times, the first impression a home shopper has of your home building company is with your Online Sales Counselor (often called an OSC). This job title has many other names: Internet Sales Specialist, Online Concierge, New Home Specialist,[...]

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Articles Marketing strategy Sales Lead conversion Online Sales Program

by Jimmy Diffee

What are average conversion rates for home builders?

Below is a graphic of “Average Conversion Rates” taken from a presentation by the Bokka Group at the 2017 DCX Conference

Average conversion rates may vary greatly by industry. The graphic illustrates conservative average rates through the new[...]
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Articles Marketing strategy Personalization Digital media Lead conversion Online Sales Program

by Bokka Group

Is Email Dead?

4 Reasons Why Email Matters More Than Ever

Join The Bokka Group’s Vice President and Chief Effectiveness Officer Jimmy Diffee at the 2013 International Builder’s Show for “Email Marketing 2.0: Taking Your Campaign to the Next Level.” This sales[...]

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Articles Marketing strategy Sales Marketing automation Lead conversion Online Sales Program

by Bokka Group

2 Big Sessions at IBS 2013: Email 2.0 and Online Sales Counselors

Bokka Group to Speak at International Builder’s Show

Now that we’ve shaken off the last of our holiday merriment, we’re excited to turn our attention to the upcoming 2013 International Builders Show in Las Vegas on January 22 – 24.

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How to Prepare for Success in a Cooling Market: A New Home Sales Guide

How to Prepare for Success in a Cooling Market: A New Home Sales Guide

Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

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