Ever wonder how home builders can improve the user experience with research and testing?
In the ever-expanding world of User Experience (UX), organizations are starting to realize just how important research and user testing can be to improve the[...]
In Part 1 of this series on Customer Experience in the Home Building Industry, we made a case for improving the customer experience in the home building industry. In this article, Part 2, we identify the core components of a successful Customer[...]
How often do we actually put this into practice? If Google and Facebook reviews have taught us anything, it’s that home buyers have a lot to[...]
In the first of a five-part series, on Customer Experience in the Home Building Industry, we’ll explore the basics of customer experience, why it matters, and what’s involved in building an effective customer experience program. Part one is[...]
Unified customer experiences are rare these days. Think about a bad customer experience you’ve had lately. It likely had something to do with a disjointed process where you got stuck in the middle. For[...]
But the term itself has achieved buzzword status over the past few years. And with companies like Amazon, Google, and Apple embracing it to dominate entire[...]