Insights from Bokka: Website Design

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Articles Usability testing website design

by Charlie Stanard

Why an 'MVP' website strategy works for home builders

With so many new startups and tech companies going mainstream, it's hard to keep up with everything unless you happen to live in Silicon Valley. And in an industry like new home construction, it's even more difficult to apply new approaches with[...]

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Articles Usability testing User research UX research website design

by Rachel Conn

Think You Need a New Home Builder Website Design? Read this first.

Often the phrase “we need a new website” can strike fear into the heart of home building marketers.

Website redesigns for builders can take months, even years of hard work. And they often run over schedule and over budget. Then after all the[...]

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Articles Customer experience Home Builder CX website design

by Jimmy Diffee

13 Tips for Builders to Improve Customer Experience

While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be extremely daunting. Technology moves quickly and we often find ourselves in a position where the[...]

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Articles User Testing Marketing strategy Usability testing User research website design

by Aviva Johnson

Should You Be Doing A/B Testing on Your Homebuilder Website?

Maybe you’ve heard of A/B testing, or split testing, and it sounds like one of those things that

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Articles Marketing strategy Customer experience Personalization User research website design

by Rachel Conn

Using Mobile First Design to Improve Your Sales Center Experience

Once upon a time, cell phones were just phones, and home buyers were restricted to researching a purchase from a

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Articles Marketing strategy Sales Lead conversion Online Sales Program website design

by Jimmy Diffee

What are average conversion rates for home builders?

Below is a graphic of “Average Conversion Rates” taken from a presentation by the Bokka Group at the 2017 DCX Conference

Average conversion rates may vary greatly by industry. The graphic illustrates conservative average rates through the new[...]
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How to Prepare for Success in a Cooling Market: A New Home Sales Guide

How to Prepare for Success in a Cooling Market: A New Home Sales Guide

Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

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