While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your business can be extremely daunting. Technology moves quickly and we often find ourselves in a position where the technology we chose[...]
As technology in marketing continues to grow and develop, you may have heard the term “lead intelligence” come up. But what exactly is lead intelligence? More importantly, what can it do for home builders?
Unified customer experiences are rare these days. Think about a bad customer experience you’ve had lately. It likely had something to do with a disjointed process where you got stuck in the middle. For[...]
But the term itself has achieved buzzword status over the past few years. And with companies like Amazon, Google, and Apple embracing it to dominate entire[...]