Insights from Bokka: Articles

FILTER BY type:

FILTER BY Topic:

FILTER BY Author:

Articles Builder culture Customer experience

by Bokka Group

The Ritz-Carlton model for home building culture

When someone thinks of a Ritz Carlton-like experience, it’s unlikely they think of the home building culture. It’s an industry not typically known for a culture of service excellence. But we believe that’s changing. Customers, especially[...]

Read more

Articles Customer experience Digital media Marketing automation Marketing Strategies Personalization

by Jimmy Diffee

Top Digital Trends for Home Builders in 2017

What does the future of digital look like for home builders? In a field not always known for being on the leading edge of technology, it’s exciting to see the construction industry now embracing these digital trends for home builders. From [...]

Read more

Articles Digital media Lead conversion User research Marketing Strategies

by Bokka Group

Social Media for Home Builders: What Buyers Really Want

Home builders are constantly on the hunt for the latest ideas to improve their presence on social media.

Read more

Articles Builder culture Customer experience Sales

by Jimmy Diffee

Millennials Demand Better Home Buying Experience

Millennials are forcing home builders to change the way they do business (especially as it relates to home builder marketing)

The Millennials have arrived – it’s no secret. And they won’t settle for anything less than a great experience, whether[...]

Read more

Articles Customer experience

by Jimmy Diffee

Quantifying the Customer Experience for Home Builders

Is it worth it for home builders to invest in the customer experience?

Most builders would answer the above question with a “yes.” In an ideal world, every builder wants to provide a great experience for his or her buyers, and many believe it’s[...]

Read more

Articles Digital media Marketing Strategies

by Bokka Group

Doing Social Media Right

SOCIAL MEDIA AND HOME BUYERS

As part of a recent interview for Professional Builder Magazine, I was asked about social media for home builders, and which channels they should be paying most attention to. It got me thinking about why home builders[...]

Read more
How to Prepare for Success in a Cooling Market: A New Home Sales Guide

How to Prepare for Success in a Cooling Market: A New Home Sales Guide

Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

Read more