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    User Testing Tips and Best Practices

    User testing tips and valuable resources for home builders and new home construction.

    • Home Builder Web Design: Optimize Without a Costly Redesign
      Articles

      Home Builder Web Design: Optimize Without a Costly Redesign

      Often the phrase “we need a new website” can strike fear into the heart of home building marketers. Home builder websites can take months, even years[...]

      Rachel Conn - UX/UI Designer on May 07, 2025
      10 min read
    • Why an 'MVP' website strategy works for home builders
      Articles

      Why an 'MVP' website strategy works for home builders

      With so many new startups and tech companies going mainstream, it's hard to keep up with everything unless you happen to live in Silicon Valley. And[...]

      Charlie Stanard - Web Developer on February 13, 2019
      6 min read
    • The Home Builder's Cheat Sheet for Research & User Testing
      Articles

      The Home Builder's Cheat Sheet for Research & User Testing

      Ever wonder how home builders can improve the user experience with research and testing? In the ever-expanding world of User Experience (UX),[...]

      Sallie Wright Serene - UX Designer on January 30, 2019
      9 min read
    • How Homebuilders Should Conduct Website A/B Testing for More Conversions
      Articles

      How Homebuilders Should Conduct Website A/B Testing for More Conversions

      Maybe you’ve heard of A/B testing, or split testing, and it sounds like one of those things that

      Aviva Johnson - Web Developer on August 22, 2018
      4 min read
    • How to Conduct Usability Testing for Better Homebuilder Experiences
      Articles

      How to Conduct Usability Testing for Better Homebuilder Experiences

      For decades, home builders have struggled when it comes to communication with their home buyers. If you’ve ever built a home, then this concept is[...]

      Sallie Wright Serene - UX Designer on August 05, 2018
      6 min read

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    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

    Find out more

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    What we do

    We help you make lasting improvements to your customer experience (CX). From CX design to monitoring and management, we create a seamless home buying experience that increases customer satisfaction, brand value, and employee happiness.

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