Customer Journey Mapping Resources

Closing day for Scott and Jill has finally arrived. They couldn't be more excited and the looks on their faces tell the whole story. For months[...]

There’s a reason why most of us are in the home building industry. There’s nobility in it. We’re building homes where lifelong memories will be made.[...]

If I asked you to name a home buyer that was a complete thorn in the side of your company, I bet you'd waste no time coming up with an answer (if not[...]

When someone asks me "what do you love most about working at the Bokka Group?" my answer is always, "our passion and commitment to customer[...]

In Part 1 of this series on Customer Experience in the Home Building Industry, we made a case for improving the customer experience in the home[...]

Your construction software may be good at scheduling. But is it good at keeping customers happy? A few months ago, I was leading[...]

Bad reviews come from broken experiences. Unified customer experiences are rare these days. Think about a bad customer experience you’ve had lately.[...]

There’s nothing new about the concept of delivering great customer experiences. But the term itself has achieved buzzword status over the past few[...]