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    Insights from Bokka: Sallie Wright Serene

    • How Top Builders are Using Virtual Tools during COVID
      Articles

      How Top Builders are Using Virtual Tools during COVID

      In March 2020, the world as we knew it came to a screeching halt with the arrival of COVID-19. Home buyers, sellers, and builders alike sat in the[...]

      Sallie Wright Serene on December 02, 2020
      10 min read
    • How are Home Builders Using Social Media?
      Articles

      How are Home Builders Using Social Media?

      You've probably seen Buzzfeed advertise it to you before - 'What Disney Princess or Prince am I?' or maybe 'Choose some strange things and we'll tell[...]

      Sallie Wright Serene on September 11, 2019
      9 min read
    • 5 Homebuilding Marketing Myths that are Killing your Conversions
      Articles

      5 Homebuilding Marketing Myths that are Killing your Conversions

      Worldwide adoption of the internet into our everyday lives has made massive impacts on the marketing world. Over the past 30 years, digital marketing[...]

      Sallie Wright Serene on July 09, 2019
      8 min read
    • The Home Builder's Cheat Sheet for Research & User Testing
      Articles

      The Home Builder's Cheat Sheet for Research & User Testing

      Ever wonder how home builders can improve the user experience with research and testing? In the ever-expanding world of User Experience (UX),[...]

      Sallie Wright Serene on January 30, 2019
      9 min read
    • How to Conduct Usability Testing for Better Homebuilder Experiences
      Articles

      How to Conduct Usability Testing for Better Homebuilder Experiences

      For decades, home builders have struggled when it comes to communication with their home buyers. If you’ve ever built a home, then this concept is[...]

      Sallie Wright Serene on August 05, 2018
      6 min read

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    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

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