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    Augmented Reality (AR) Resources

    Augmented Reality (AR) resources and articles for home builders and new home construction.

    • How Virtual Reality is Transforming the New Home Buying Experience—and How Builders Can Take Advantage
      Articles

      How Virtual Reality is Transforming the New Home Buying Experience—and How Builders Can Take Advantage

      Virtual Reality (VR) is a modern tool that's still early in its adoption curve, but has the potential to change how prospects tour model homes before[...]

      Ron Holt - Director of Technology on May 28, 2025
      11 min read
    • Introducing the 2024 Home Buyer Conversion Report
      Articles

      Introducing the 2024 Home Buyer Conversion Report

      The wait is over. The industry's much-anticipated 2024 Home Buyer Conversion Report is here, delivering the latest insights into what motivates[...]

      Jimmy Diffee - Bokka Co-Founder on December 09, 2024
      3 min read
    • How to Advertise Your 3D Home Tours
      Articles

      How to Advertise Your 3D Home Tours

      The way people search for homes is rapidly changing. 3D home tour technology is quickly becoming the best way for builders to showcase new homes at a[...]

      Greg Capello on September 10, 2020
      3 min read
    • 5 Great Examples of Innovative User Experiences
      Articles

      5 Great Examples of Innovative User Experiences

      One of the biggest mistakes any home builder can make is taking the user experience (UX) for granted. If you've read many of our articles, you know[...]

      Mike McGuire - Technical Director on May 27, 2020
      9 min read
    • Augmented Reality for Home Builders
      Articles

      Augmented Reality for Home Builders

      If you attended the Pacific Coast Builder Conference (PCBC) this year, you probably noticed one tech trend that stood out more than all the others:[...]

      Jimmy Diffee - Bokka Co-Founder on August 28, 2019
      5 min read
    • Death of a Salesman: The Future of New Home Sales
      Articles

      Death of a Salesman: The Future of New Home Sales

      Just look around and it's easy to see how obsessed the world has become with speed, convenience and "buy it now" attitudes. Zappos, Amazon and Airbnb[...]

      Paul Gortzig - Director of Sales on June 11, 2019
      14 min read
    • Why an 'MVP' website strategy works for home builders
      Articles

      Why an 'MVP' website strategy works for home builders

      With so many new startups and tech companies going mainstream, it's hard to keep up with everything unless you happen to live in Silicon Valley. And[...]

      Charlie Stanard - Web Developer on February 13, 2019
      6 min read
    • 13 Tips for Builders to Improve Customer Experience
      Articles

      13 Tips for Builders to Improve Customer Experience

      While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be[...]

      Jimmy Diffee - Bokka Co-Founder on December 04, 2018
      11 min read
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    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

    Get the guide that helps you get back to the fundamentals, and break the bad habits that lead to poor sales.

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