Overall, the experience of buying a newly built home is unlike purchasing any other product your customers encounter. The closest thing might be[...]
Home Builder CX
Articles and customer experience resources for home builders and new home construction.
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For some time, housing experts have been forecasting a cooling market. And now that COVID has turned things upside down, it seems more likely than[...]
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A version of this article first appeared in Professional Builder Magazine Zappos has a unique approach to improving the customer experience. Not long[...]
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In many ways, homebuyers can easily regress to childhood behaviors. If they don't get an answer (or the answer they want to hear), they go from one[...]
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For you Kevin Costner fans (pre-Yellowstone), you're probably familiar with the story of Ray Kinsella in the movie Field of Dreams. There was the[...]
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Take these steps to keep referrals up, customer trust high, and feedback positive COVID has crippled some industries and been a rising tide for[...]
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The new home sales world has been flipped on its head lately. COVID concerns have forced us to start selling in new ways. Changing systems and[...]
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One of the biggest mistakes any home builder can make is taking the user experience (UX) for granted. If you've read many of our articles, you know[...]