Recently, a marketing VP came to us at Bokka requesting a proposal. She wanted to take her sales and marketing to the next level and thought a[...]
Website Design Ideas and Best Practices
Website Design tips and resources for home builders and new home construction.
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One of the biggest mistakes any home builder can make is taking the user experience (UX) for granted. If you've read many of our articles, you know[...]
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With so many new startups and tech companies going mainstream, it's hard to keep up with everything unless you happen to live in Silicon Valley. And[...]
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Often the phrase “we need a new website” can strike fear into the heart of home building marketers. Website redesigns for builders can take months,[...]
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While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be[...]
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Maybe you’ve heard of A/B testing, or split testing, and it sounds like one of those things that
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Once upon a time, cell phones were just phones, and home buyers were restricted to researching a purchase from a
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Average conversion rates may vary greatly by industry. The graphic illustrates conservative average rates through the new home sales funnel. In other[...]