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    • Augmented Reality (AR) (9)
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    Insights from Bokka: Articles

    • How Virtual Reality is Transforming the New Home Buying Experience—and How Builders Can Take Advantage
      Articles

      How Virtual Reality is Transforming the New Home Buying Experience—and How Builders Can Take Advantage

      Virtual Reality (VR) is a modern tool that's still early in its adoption curve, but has the potential to change how prospects tour model homes before[...]

      Ron Holt - Director of Technology on May 28, 2025
      11 min read
    • Home Builder Web Design: Optimize Without a Costly Redesign
      Articles

      Home Builder Web Design: Optimize Without a Costly Redesign

      Often the phrase “we need a new website” can strike fear into the heart of home building marketers. Home builder websites can take months, even years[...]

      Rachel Conn - UX/UI Designer on May 07, 2025
      10 min read
    • What Home Builders Are Teaching Us About Improving Customer Communication
      Articles

      What Home Builders Are Teaching Us About Improving Customer Communication

      In today’s homebuying market, customer expectations are higher than ever — especially during the construction process. Homebuyers aren’t just excited[...]

      Jimmy Diffee - Bokka Co-Founder on May 05, 2025
      3 min read
    • Discover How AI Is Transforming Home Builder Marketing
      Articles

      Discover How AI Is Transforming Home Builder Marketing

      The digital age has brought about significant changes in the real estate industry, especially in how homes are marketed and sold. Home builders face[...]

      Paula Huggett - Partner, VP Client Services on April 15, 2025
      5 min read
    • The Great Gate Debate: When to Gate vs. Ungate Content – And Why It Matters
      Articles

      The Great Gate Debate: When to Gate vs. Ungate Content – And Why It Matters

      We’ve all experienced it—you’re scrolling through a website, getting to the juicy part of an article, only to be interrupted by a pop-up. Or worse, a[...]

      Michelle Nguyen - UI/UX Designer on March 31, 2025
      10 min read
    • Introducing Builder Signal 2.0: Elevating Customer Satisfaction During Construction
      Articles

      Introducing Builder Signal 2.0: Elevating Customer Satisfaction During Construction

      The International Builders' Show (IBS) 2025 was the perfect stage to unveil the latest evolution in home builder communication—Builder Signal 2.0.[...]

      Jimmy Diffee - Bokka Co-Founder on March 17, 2025
      3 min read
    • Boost Your Digital Ads with Hyper-Localization and Smart Targeting
      Articles

      Boost Your Digital Ads with Hyper-Localization and Smart Targeting

      Not long ago, a builder based in Louisiana came to us with a problem common to many small-to-midsized builders. Despite running digital ads targeting[...]

      Crystal Swain - Strategist on March 03, 2025
      7 min read
    • Join us at IBS 2025: 3 ways to get great Bokka content LIVE
      Articles

      Join us at IBS 2025: 3 ways to get great Bokka content LIVE

      Meet some of the team behind Bokka's thought-provoking builder strategies If you’re heading to IBS 2025, we’d love to connect. The Bokka Group will[...]

      Bokka Group on February 14, 2025
      4 min read
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