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    Insights from Bokka: Articles

    • Discover How AI Is Transforming Home Builder Marketing
      Articles

      Discover How AI Is Transforming Home Builder Marketing

      The digital age has brought about significant changes in the real estate industry, especially in how homes are marketed and sold. Home builders face[...]

      Paula Huggett - Partner, VP Client Services on April 15, 2025
      5 min read
    • The Great Gate Debate: When to Gate vs. Ungate Content – And Why It Matters
      Articles

      The Great Gate Debate: When to Gate vs. Ungate Content – And Why It Matters

      We’ve all experienced it—you’re scrolling through a website, getting to the juicy part of an article, only to be interrupted by a pop-up. Or worse, a[...]

      Michelle Nguyen - UI/UX Designer on March 31, 2025
      10 min read
    • How Technology Improves Subcontractor Communication in Home Building
      Articles

      How Technology Improves Subcontractor Communication in Home Building

      Today the difference between a smoothly executed project and a chaotic, over-budget nightmare often comes down to one critical factor– communication.[...]

      Paul Gortzig - Director of Sales on March 24, 2025
      12 min read
    • Introducing Builder Signal 2.0: Elevating Customer Satisfaction During Construction
      Articles

      Introducing Builder Signal 2.0: Elevating Customer Satisfaction During Construction

      The International Builders' Show (IBS) 2025 was the perfect stage to unveil the latest evolution in home builder communication—Builder Signal 2.0.[...]

      Jimmy Diffee - Bokka Co-Founder on March 17, 2025
      3 min read
    • Boost Your Digital Ads with Hyper-Localization and Smart Targeting
      Articles

      Boost Your Digital Ads with Hyper-Localization and Smart Targeting

      Not long ago, a builder based in Louisiana came to us with a problem common to many small-to-midsized builders. Despite running digital ads targeting[...]

      Crystal Swain - Strategist on March 03, 2025
      7 min read
    • Effective Communication in Home Building: How to Avoid Costly Mistakes and Delight Clients
      Articles

      Effective Communication in Home Building: How to Avoid Costly Mistakes and Delight Clients

      Imagine this: you've just handed over the keys to a brand-new home you've built. You expect excitement and gratitude, but instead, the homeowner is[...]

      Ron Holt - Director of Technology on March 01, 2025
      9 min read
    • Join us at IBS 2025: 3 ways to get great Bokka content LIVE
      Articles

      Join us at IBS 2025: 3 ways to get great Bokka content LIVE

      Meet some of the team behind Bokka's thought-provoking builder strategies If you’re heading to IBS 2025, we’d love to connect. The Bokka Group will[...]

      Bokka Group on February 14, 2025
      4 min read
    • How Home Builders Can Outsell Resale Competitors with Paid Social Ads
      Articles

      How Home Builders Can Outsell Resale Competitors with Paid Social Ads

      The Power of Social Media in Home Builder Marketing As a new home builder, who is your number one competitor? Some of you might name another builder[...]

      Crystal Swain - Strategist on February 03, 2025
      7 min read
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