Insights from Bokka: Jimmy Diffee

If you attended the Pacific Coast Builder Conference (PCBC) this year, you probably noticed one tech trend that stood out more than all the others:[...]

Does it ever feel like there are too many home builder marketing tactics to keep up with?  And which of them work best for your budget?

While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be[...]

As technology in marketing continues to grow and develop, you may have heard the term “lead intelligence” come up. But what exactly is lead[...]

Your construction software may be good at scheduling. But is it good at keeping customers happy? A few months ago, I was leading[...]

Bad reviews come from broken experiences. Unified customer experiences are rare these days. Think about a bad customer experience you’ve had lately.[...]

There’s nothing new about the concept of delivering great customer experiences. But the term itself has achieved buzzword status over the past few[...]

Below is a graphic of “Average Conversion Rates” taken from a presentation by the Bokka Group at the 2017 DCX home builder Conference Average[...]