In an upswing market, how do you find time to deal with the onslaught of new leads? (Originally published in Sales+Marketing Ideas Magazine)
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Millennials are forcing home builders to change the way they do business (especially as it relates to home builder marketing) The Millennials have[...]
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Is it worth it for home builders to invest money to improve the customer experience? Most builders would answer the above question with a “yes.” In[...]
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Articles
Doing Social Media Right
SOCIAL MEDIA AND HOME BUYERS As part of a recent interview for Professional Builder Magazine, I was asked about social media for home builders, and[...]
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Articles
The Ideal New Home Buying Experience
How bringing together sales and marketing technologies can create the ideal home buying experience. Have you ever wondered what the home-buying[...]
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Your home builder website is your 24/7 model center The time of home builder website as online brochure has long since passed, as more and more[...]
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How leveraged is your online marketing?
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Builders, Take Your Social Media to the Next Level Join The Bokka Group’s Vice President and Director of Client Relations Paula Huggett at the 2013[...]