Insights from Bokka: Jimmy Diffee

If you're like most people in the building industry, you've heard the phrase Customer Experience used a lot lately. Whether it's to describe your[...]

In-person conferences were pretty much the first thing to go for me when COVID hit. First it was PCBC, then Builder20 Groups, and then the Digital[...]

Self-service is disrupting nearly every industry imaginable. It’s just a matter of time before online home buying is the new normal. If I told you to[...]

Working from home has become the new normal. For home builders in the 45 states that are still allowing construction to continue, it's a huge change[...]

There’s a reason why most of us are in the home building industry. There’s nobility in it. We’re building homes where lifelong memories will be made.[...]

How do you measure the customer experience? As a customer experience (CX) consultant, I get that question all of the time from home builders,[...]

If you attended the Pacific Coast Builder Conference (PCBC) this year, you probably noticed one tech trend that stood out more than all the others:[...]

Does it ever feel like there are too many home builder marketing tactics to keep up with?  And which of them work best for your budget?