Selling new construction homes in the past several years has treated us to some wonderful, warm tailwinds (gusty at times) with not enough homes to[...]
Customer Experience (CX) Resources
Customer Experience (CX) articles and resources for home builders and new home construction.
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Overall, the experience of buying a newly built home is unlike purchasing any other product your customers encounter. The closest thing might be[...]
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For some time, housing experts have been forecasting a cooling market. And now that COVID has turned things upside down, it seems more likely than[...]
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A version of this article first appeared in Professional Builder Magazine Zappos has a unique approach to improving the customer experience. Not long[...]
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For you Kevin Costner fans (pre-Yellowstone), you're probably familiar with the story of Ray Kinsella in the movie Field of Dreams. There was a voice[...]
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Take these steps to keep referrals up, customer trust high, and feedback positive COVID has crippled some industries and been a rising tide for[...]
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Customer satisfaction surveys have been the bedrock homebuilders use to gather their customer feedback. The thinking goes... We sell the home. Build[...]
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Journey mapping for home builders is a hot topic these days. In the past two years I've heard more home builders talking about customer experience[...]