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    Customer Experience (CX) Resources

    Customer Experience (CX) articles and resources for home builders and new home construction.

    • Measuring the Home Building Experience: CX Metrics that Matter
      Articles

      Measuring the Home Building Experience: CX Metrics that Matter

      In Parts 1 and 2 of this series, we covered the impact of a dedicated customer experience (CX) initiative to home building performance and the[...]

      Dallas Johnson - Bokka Co-Founder, Chairman on January 10, 2019
      8 min read
    • 13 Tips for Builders to Improve Customer Experience
      Articles

      13 Tips for Builders to Improve Customer Experience

      While almost everyone understands the benefits technology can bring, deciding which tools to integrate into your customer experience strategy can be[...]

      Jimmy Diffee - Bokka Co-Founder on December 04, 2018
      11 min read
    • How to Avoid Disruption in Home Building
      Articles

      How to Avoid Disruption in Home Building

      We’ve all heard the talk about disruption coming to the construction industry. We shouldn’t be surprised. For decades, very little has changed about[...]

      Bokka Group on September 18, 2018
      4 min read
    • Personalized Marketing For New Home Builders
      Articles

      Personalized Marketing For New Home Builders

      Personalized marketing is becoming the new normal In the last few years, the home builder marketing landscape has changed dramatically. Traditional[...]

      Charlie Stanard - Web Developer on August 31, 2018
      6 min read
    • Components of a Winning Customer Experience Strategy for Home Builders
      Articles

      Components of a Winning Customer Experience Strategy for Home Builders

      In Part 1 of this series on Customer Experience in the Home Building Industry, we made a case for improving the customer experience in the home[...]

      Dallas Johnson - Bokka Co-Founder, Chairman on August 15, 2018
      5 min read
    • How to Conduct Usability Testing for Better Homebuilder Experiences
      Articles

      How to Conduct Usability Testing for Better Homebuilder Experiences

      For decades, home builders have struggled when it comes to communication with their home buyers. If you’ve ever built a home, then this concept is[...]

      Sallie Wright Serene - UX Designer on August 05, 2018
      6 min read
    • Using construction software to improve customer satisfaction
      Articles

      Using construction software to improve customer satisfaction

      Your construction software may be good at scheduling. But is it good at keeping customers happy? A few months ago, I was leading a design-thinking[...]

      Jimmy Diffee - Bokka Co-Founder on August 01, 2018
      7 min read
    • Creating a Mobile-First Customer Experience For Home Builder Websites
      Articles

      Creating a Mobile-First Customer Experience For Home Builder Websites

      Once upon a time, cell phones were just phones, and home buyers were restricted to researching a purchase from a

      Rachel Conn - UX/UI Designer on July 18, 2018
      4 min read
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    How to Prepare for Success in a Cooling Market: A New Home Sales Guide

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